![Miet Warlop Chant For Hope](https://pelham.imgix.net/samdani-art-foundation/Miet-Warlop-Chant-For-Hope.jpg?auto=format&w=1844&h=1230)
Desert X Alula
The first site-responsive exhibition of its kind in Saudi Arabia.
![Rashed Al Shashai A Concise Passage installation view at Desert](https://pelham.imgix.net/desert-x-alula/Rashed-AlShashai-A-Concise-Passage-installation-view-at-Desert.jpg?auto=format&w=3072&h=2304)
Overview
The first site-responsive exhibition of its kind in Saudi Arabia, Desert X AlUla fosters exchange between international and local communities and is shaped by a curatorial vision that takes the desert as its inspiration.
Pelham worked on the 2020, 2022 and 2024 editions to solidify Desert X AlUla’s presence as a cornerstone event in the art world calendar and a leader in large scale public art, garnering over 3,000 press mentions across the three editions.
Selected Services
View servicesBrand Strategy
Brand development / Crisis communications
Press & Media
Editorial placement / Familiarisation trips / Partnerships
Digital & Social Media
Social media strategy / Content production
![Kimsooja To Breathe Al Ula](https://pelham.imgix.net/temp_pvjhczwohliehugtcukqfzkxqbsercyosuou/Kimsooja-To-Breathe-–-AlUla.jpg?auto=format&w=1844&h=1382)
![Alicja Kwade In Blur installation view Desert X Al Ula](https://pelham.imgix.net/temp_pvjhczwohliehugtcukqfzkxqbsercyosuou/Alicja-Kwade-In-Blur-installation-view-Desert-X-AlUla_2024-06-14-123127_qxyt.jpg?auto=format&w=1280&h=960)